Mike Stubbs . Business . Wednesday 15th February 2017 . 10:49
Italian football club AS Roma have announced a partnership with Fnatic, that will see the two launch a FIFA division.
The new partnership sees Roma sign FIFA players Sam “Poacher” Carmody, Aman “Aman” Seddiqi, and Nicoló “Insa” Mirra, who will represent the club going forward.
While Roma’s name will be the main one for the partnership it is Fnatic who seems to be doing a lot of the heavy lifting. Fnatic will manage the team and offer support for training, events and provide all esports-related logistical knowledge.
“FIFA’s entry into the world of esports has received the attention of many organisations both from established football clubs and esports organisations,” said Wouter Sleijffers, CEO of Fnatic. “Fnatic is excited to enter this rising esports game with AS Roma, one of the most iconic clubs in football with a long and successful history.”
“As one of the most digitally-connected sports teams in the world, we’ve strived to create an organisation at Roma that engages our fans through all digital channels,” said Jim Pallotta, President of AS Roma. “With the tremendous growth of eSports and continued attention placed on games like FIFA, we’ve partnered with Fnatic, the world’s leading eSports organisation, to launch our eSports team. This joint venture will enable us to start building a strong legacy in eSports and engage our fans in exciting new ways.”